Thomas Peruzzi Joins Virtual Minds as New CTO: Sets Course for Expansion of Technology Leadership among European Ad Tech Providers

Freiburg, 04 October 2017. The Freiburg-based technology holding virtual minds AG underscores its claim to technology leadership among European ad tech providers and has appointed Thomas Peruzzi to the Board of Management as of 01 October. Peruzzi will hold the newly created position of CTO (Chief Technology Officer, Technology Division) with immediate effect. In this function, he will be responsible for the further expansion of the full tech stack for digital marketing across all holding companies, as well as the further integration of dedicated virtual minds’ technology solutions and teams.

Thomas Peruzzi (43) is among the most adept ad tech specialists in the European digital market. Within the scope of his professional career, the IT and digital technology expert has been responsible in numerous consulting functions and (interim) management positions for the development and expansion, as well as the management, of technology platforms and solutions for media and digital companies such as Gruner + Jahr, Hubert Burda Media, Axel Springer, Holtzbrinck Publishing Group, Publigroupe, Laterpay and Styria Media Group. In addition, the native of Austria is active as a business angel in e-commerce and content start-ups and assists in due diligence audits in the technology and product area with his expertise. He also works as a mentor and lecturer at universities such as the TU Wien (Vienna) and the Salzburg University of Applied Sciences.

At virtual minds, Peruzzi will especially focus on the identification of additional key technologies for the Freiburg technology setup and the evaluation and integration of additional target companies. He will also concentrate on the further technological development of the platform portfolio, which currently consists of the unified ad serving offering by ADITION, the demand-side platform provider Active Agent, the sell-side platform Yieldlab, the data management specialist The ADEX and the batch brand safety and ad verification solution.

Andreas Kleiser, CEO virtual minds AG, explains: “With his excellent technology expertise, his unerring sense for significant technology developments and his first-class knowledge of the international market, Tom is a huge asset for virtual minds. We all very much look forward to working with him on the long-term anchoring of virtual minds in the market as the top address for ‘Ad tech made in Europe.’

Christof Wahl, Board Member at ProSiebenSat.1 Media SE and Chairman of the Supervisory Board at virtual minds AG in this capacity, says: “We are pleased that virtual minds was able to gain a renowned top expert in the business of tech stacks in Europe in the person of Thomas Peruzzi. As a result, virtual minds is also rigorously continuing its dynamic expansion policy in the area of human resources.”

Thomas Peruzzi, the new CTO Technology at virtual minds, adds: “I have been able to observe virtual minds in its development in recent years from the outside and am happy that I can now also support the continued growth and mastering of future ad tech challenges from the inside. Presenting culturally responsible machine learning, big data streaming and data privacy within the European and German context will become the great challenge in order to also provide a sensible alternative to the major international players on the European market in the future.”

About virtual minds AG

The virtual minds AG (Freiburg, Germany), founded in 2001, is a technology holding that unites specialised companies from the areas of digital & media technologies and hosting under its umbrella. Each of these companies has been among the European top players in their respective segment for years, jointly forming the leading European full-stack ad tech offering for the digital advertising market. Clients of the virtual minds companies include leading German publishing and TV content marketers, international agency groups and many top advertisers. The ProSiebenSat.1 Group and United Internet AG are strategic investors of the virtual minds AG, respectively holding 51 and 25.1 percent.